March 2008
The New Economics of Brands: http://snipurl.com/20p1g
February 2008
Retro VW Buses →
30 great videos. 30 videos that most people will never see.
Right idea (leapfrog TV), but totally wrong approach (website as immersive experience).
To engage people on the Web, you have…
Sharing Cars At Scale →
I write about Zipcar periodically on this blog for the simple reason that I’m a passionate customer.
When Scott Griffith, the CEO, says “Forty percent of our customers either sell their car or…
Watch
Jaman: Movie download service for world cinema →
“sight, sound and motion”
– Not Ready to Pay for TV Time, a Mexican Beer Goes Online - New York Times
Interesting that people don’t want Nielsen to track them on the Web whereas TV viewing is fine: http://snipurl.com/20g8r [www_nytimes_com]
The Inevitable Rise and Liberation of Online Ads →
It’s a tale of two advertising worlds.
Ad revenue online is growing at 25 percent. But overall it’s expected to decline by 6 percent this year.
So, if you’re not figuring out how to advertise online, which means how to connect and communicate with networks and communities, then like CBS, on that score, you’ll be in decline, too.
(But the big secret is that online ads, the good ones, don’t look...
“Online ad revenues are estimated to have grown 25 percent in 2007, coming in at...”
– Online Ad Spend To Pass $21 Billion For 2007; Q4 Revs Projected To Hit $6 Billion: IAB | paidContent.org
“There is, presumably, a limited supply of reputation and attention in the world...”
– Free! Why $0.00 Is the Future of Business
video Streaming →
Love … pure love.
WatchHD Travel Videos on Vimeo
“2007 was the year of networks. 2008 is going to be the year of communities.”
– Bubblegeneration Strategy Lab
At PNCA listening to the [http://www.centennialmills.org/] options.
I spent two plus hours today searching for a genuine core to Numb3rs, the CBS show in its fourth season. Sadly, I could not …
The Old Studio →
There’s nothing better when the comments to a blog post are as rich as the blog post itself.
There’s host of them for this post about NBC bucking tradition by producing TV shows throughout the year. This one is particularly right on:
Hey [Jeff] Zucker [CEO, NBC] - since you claim Tv needs to be changed - how about NOT noting to death the new projects - since 9 out of 10 shows fail under the...
“It’s a lot like the evolutionary value of pain. Search creates feedback...”
– Social Graph visibility akin to pain reflex - O’Reilly Radar
WatchDave Seoane, snowboarder and film maker.
Paul Graham on “new things”: http://www.paulgraham.com/newthings.html
Watched the “Program” from the Animatrix on Joost: http://snipurl.com/1zx2e [joost_com]
“Perfect Water” on Wired Science: http://snipurl.com/1zw6z
Hyperlocal News →
Lance Armstrong is opening a bike shop in Austin, TX called Mellow Johnny’s. But it’s focus is commuter bikes not racing. It’s awesome that he points to PDX as a model for commuter bike culture.
“Armstrong said he’d like to see Austin evolve into a place like Portland, Ore., where biking is part of the culture and people pedal to work, to restaurants and to run errands. ‘Walk outside, and the...
“Armstrong said he’d like to see Austin evolve into a place like Portland,...”
– Lance Armstrong unveils his new commuting bike shop
Kids from the local school just delivered Valentine’s to Stumptown coffee. Very sweet. Love handcrafted love.
Thinking - wondering - about advances in ad networks. Is there a way to get paid for links in copy by participating in an ad network?
Writing for the Internet →
It’s good to hear from one of the writer’s directly.
Diana Son is a successful playwright and co-executive producer of Law and Order. She has a pair of 1-year-old twins and a 7-year old. And, refreshingly: She thinks the writer’s strike was essential not only so that she can support her family, but for writers of future generations.
In this video Diana tells us that the most important aspect of...
“Kiva has attracted more than $19.5 million worth of loans, from more than...”
– Rob Walker - Consumed - Marketing and Advertising - New York Times
Back To Work (After the Writer's Strike) →
“The global online advertising market will grow from $45 billion in 2007 to $75...”
– Dear stockholders: Please believe us, Microsoft undervalues us | Between the Lines | ZDNet.com
MySpace and Yahoo with NewsCorp taking a 20% stake in Yahoo? If Google’s out, then I hope they get this done: http://rubyurl.com/KH6b
Legacy Media →
What’s fascinating about the writer’s strike is that the prevailing view is that it will take a long time — too far in the future to think about — before the Internet has a big impact on TV and film production and distribution. You see this kind of thing quite a bit:
“Still, the question remains for the writers: will the piece of future digital revenues they captured be worth the grief endured...
“Advertisers are so much less valuable on the Web, and the real money remains in...”
– Who Won the Writers Strike? - New York Times
“That open-mindedness has been met eagerly by the advertising community, which is...”
– Agencies See a Window to Alter the Business of Television - New York Times
Edge Econonmy Under Discussion →
A very rich discussion on strategy and economics for a world completely changed by the Web is about to ensue in Umair Haque’s discussion area on the Harvard Business Review website.
One can already tell from the 20-odd comments on the first post about DNA and strategy decay, and Umair’s video reply to one of those comments, that some sparks are going to fly. That’s due to the fact that some very...
“The web is changing the world we live in. And we have the tools to change it...”
– A VC: Here’s What We Have To Do
“You really won’t know if damage was done until fall,” one senior network...”
– Shows About to Hurry Up, and Wait - New York Times
“The viewership numbers generated by these Web sites, where success is still...”
– Internet Comedy - New York Times
“The bottom line is, we’re people who work in comedy, and because of this strike,...”
– Internet Comedy - New York Times
Very pleased YHOO has rejected MSFT bid, although it may just be to get a higher offer: http://snipurl.com/1zc7h
“A warning to anyone thinking of bidding this auction up without any intention of...”
– Bill Simmons’s Randy Moss Jersey - eBay (item 220199333027 end time Feb-15-08 09:59:40 PST)
Wait, Let Me Help You With That →
The media buyers at Publicis have 1.5B to spend on Internet advertising. And so they’re deep into the process of creating a system to make those buys more efficient and transparent.
And this isn’t only a project. They’re betting the farm on it.
One has to be skeptical, though, that they have the ability to build something that actually, truly, works. Something that can track “supply and value...
Dressing in identity: http://snipurl.com/1z7x3
WatchLZ’s Cafe with Brandon Roy - ESPN Video
“The bottom line is network television is going to have to figure out a way to...”
– Wired 13.09: Reinventing Television
Dressing In Identity →
The fact that Google, Microsoft, and VeriSign and Yahoo have joined the board of the OpenID Foundation is a very big deal. It’s definitely a milestone.
Could identity - who we are, what we know, what we’re doing - drive one of the next surges of value creation on the Web? Yes, completely. It could be the great news of 2008.
New startups are going to fall all over themselves to create services...
